Comments on: As exciting as health insurance gets: nib launches brand platform via Dentsu Creative

By: Mr Nib

Mr Nib — Wed, 09 Aug 2023 05:44:32 +0000

These ads are boring

Why? — Tue, 08 Aug 2023 00:31:43 +0000

So the category is boring, and NIB are boring. Race to the bottom.

NIB Slip — Mon, 07 Aug 2023 13:02:40 +0000

That’s pretty ordinary. Doesn’t give anyone a reason to choose NIB. Doesn’t really make sense.

Yeah but — Mon, 07 Aug 2023 07:05:18 +0000

It doesn’t tell me why NIB is as exciting as health insurance gets, which feels like a fail to me.

To copy another — Mon, 07 Aug 2023 06:09:55 +0000

Good different. I think it’ll grow on me

@ya wot — Mon, 07 Aug 2023 02:50:48 +0000

It is boring bud, thats the point!

funny — Mon, 07 Aug 2023 02:26:11 +0000

it’s weird. But i like it.

Defeatist — Mon, 07 Aug 2023 00:08:57 +0000

Pasture perfect

Ya wot? — Sun, 06 Aug 2023 23:40:54 +0000

Sorry I don’t understand either of those ads. What a convoluted mess. You’ve done a category job of making health insurance seem boring. Congrats.